Disney will unfold The Force Awakens toys in a live global event beginning September 2nd, 2015. It will run for over 18 hours in 15 cities and 12 countries featuring range of merchandises. Here is the schedule.
During last week D23 Expo in Anaheim, Disney’s chief Bob Iger announced the addition of Star Wars-theme lands at their theme parks in Orlando and Anaheim. The Star Wars land will cover about 14 acres featuring update of The Force Awakens on the Star Tours: The Adventure Continue ride, Jedi Academy for kids to learn to be Jedi, and an attraction called Star Wars Launch Bay.
According to Bob Iger, the entire experience will be deeply immersive, with shops run by various characters, and everything will be in Star Wars universe. There will also be a couple of key attractions, including the ability to take the controls of the Millennium Falcon.
Today at the D23 EXPO 2015, The Walt Disney Company Chairman and CEO Bob Iger announced to an audience of more than 7,500 fans that Star Wars-themed lands will be coming to Disneyland park in Anaheim, California and Disney’s Hollywood Studios at Walt Disney World Resort in Orlando, Florida, allowing Star Wars fans to step into the stories from a galaxy far, far away. Ambitious plans to bring Star Wars to life in the two parks include creating Disney’s largest single-themed land expansions ever at 14-acres each, transporting guests to a never-before-seen planet, a remote trading port and one of the last stops before wild space where Star Wars characters and their stories come to life. “I am thrilled to announce the next chapter in the long and exciting history between Disney Parks and Star Wars,” said Iger. “Through each new attraction and new land we create, we push the boundaries of what is possible. And as you can imagine, with Star Wars, we are taking that to a whole new level, with a whole galaxy to explore.” These authentic lands will have two signature attractions, including the ability to take the controls of one of the most recognizable ships in the galaxy, the Millennium Falcon, on a customized secret mission, and an epic Star Wars adventure that puts guests in the middle of a climactic battle.
This fall, Disney Interactive will launch Disney Infinity 3.0: Star Wars themed set, Rise Against the Empire. The game will take players on missions from the original Star Wars trilogy, Episodes IV-VI. The second play set, Twilight of the Republic, will be missions from Episode I-III. Players will be able to explore open world planets like Tatooine on foot or on a Bantha, take down AT-AT walkers with snowspeeders on Hoth, and relive the speeder bike chase on Endor from Return of the Jedi and partake in epic space battles in an X-wing starfighter to destroy the Death Star. The third play set on the upcoming The Force Awakens is scheduled later this year.
This October, Disney plans to release the first batch of interactive Playmation toys beginning with the Avengers Starter Pack. The starter pack will include Iron Man “repulsor” gauntlet, Captain America figure, Iron Skull figure, and two power activators. Primarily aimed for kids, the toy runs a mission for players to do run, duck, jump, and shoot. A related app provides access to additional assignments and powers. Fans of the Hulk will get theirs version in November. What about Star Wars? They will be available starting in 2016.
Madam Tussauds, the world was museum, recently revealed its collection of Star Wars Experience. Visitors can hang out with Han Solo in the cantina, witness Luke Skywalker battles Darth Vader at The Death Star, join Chewbacca at the flight deck of the Millennium Falcon, step into Yoda’ swamp and many more.
The sets that span in two floors, are created in close collaboration between Madame Tussauds and Disney and Lucasfilm. Total 180 sculptors, hair artists and colorists have been working on the exhibit for 12 months, to make the set into reality.